Iggy is going to digitally distort you in June 2016

 

 

 

She rose on the scene with her platinum blonde hair, odd beauty model looks, 5’10” long legged frame, and her southern Miami hip hop accent she bursts on to the scene titling herself “I-G-G-Y”. She took a much needed break from her touring schedule, life has picked up full speed ahead for Iggy Azalea and now she will be fighting back against some of her competitors and the “haters” in this album. She has quite a challenging year dealing with planning  a wedding to her fiancé, Nick Young, writing, and producing this album, doing promotions, but she needed some time to step away and take a break.

 

 

 

Nick Young and Iggy Azalea

She took a break from all social media and all content. Now this time her rap bars and lyrics will show you what she is really made of now. It’s interesting her title “Digital Distortion” because she took a break from the digital life for a while. She cut off her time on all social media not responding to criticism on her accounts.

                It’s interesting though that she would call her album this title. You talk about the digital life in terms of fans connecting with their fans via the internet. It’s an interesting time for celebrities to connect with their real life fans in an age where it’s instantaneous.  You can receive a close connection to your fans.  In the twentieth century, pre-social media age in the fifties, sixties, and so on. Fans would connect with their favorite artist through live performances on television. You would connect with them when they are on tour, when they would do a small or large performance. I have been fortunate to witness over 20 concerts, 25 Broadway shows, live performances (I am not lying I promise you…ask my friends and family). Either way back to Iggy so….What I am saying is we are fortunate to live in a age where a celebrity can respond to you in a matter of minutes. Now this where digital distortion comes in with a new generation of teenagers and twenty-somethings connecting with the hottest celebrity on the scene.

                So what does this have to do with Iggy, you have a Grammy nominated, American Music Award winner , and MTV Music Award Winner who has been through the dark side of social media. The ugly side of it although it may beneficial for an artist to gain promotion and marketing. There’s a cruel side to it that is often very hurtful, demeaning, and patronizing. It can affect someone’s image body image or their reputation how the world and they view themselves. We all know with the public and being a popular figure there comes a price to pay. What is shown to people on the internet, magazines, and television is one thing. All of these celebrities have to deal with the backlash of being constantly micro scoped (Maybe that should be her next album “Underneath the Microscope”  or “Behind that camera lens”.) My whole point is the constant scrutiny of being an artist takes a major toll on you physically and mentally. You are pinpointed for things that are out of your control too. Iggy had to deal with that within the last two years and even cancelled tour dates to give herself a break. All while her career was rising like a fortress. Now how does she gain back her audience and the masses of fans who listen to her music this time.

We will see with her sophomore project “Digital Distortion” which includes her first single, “Azillion” and “Team”. Expect some collaborations and some great music because remember fans this is the lady who brought you “I am so fancy….” So how can you deny her great music. Stay tuned Digital Distortion debuts on June…..2016, an upcoming tour, and I do believe wedding bells will be coming soon for this Australian beauty and her basketball player beau.

For more information on Iggy Azalea visit http://www.iggyazalea.com