Tuesday, November 24, 2020

The Rebirth of Business during the Pandemic

 

The one thing I have noticed within the six months that sent us leaving the corporate world and into our home lives. Is that do you notice businesses they were impacted but that major conglomerates were not impacted as much as people think they were. If you look at the bigger picture do you remember the long lines of people who were waiting to buy food, clothing, and other essential items in the lines going all the way back to parking lots or the end of the grocery stores and other buildings.

Businesses were not really impacted in that way because remember they were still receiving customers who needed items for their households. Some people were walking out of their stores with racks of items. You do remember the toilet paper, Lysol thieves who were trying to rack up with all of the bottles on the shelves that it made the cost of Lysol go up to $7.00 dollars and they increased it online too. Now why am I mentioning this because you have to remember that in the end it’s still business and it still affects the economy. Whether if you were spending money online, going to brick and mortar buildings, or you were going in person to buy items.

It is all relative to the economy it really never stopped the cycle when it came to business. Part of the businesses that were impacted was major corporations with their employees. Employees were let go obviously due to health precautions for everyone to remain safe at home to prevent the virus. The department of health offices suggested we would all have to remain at home with our families. Do you notice even with the generous amount of unemployment checks from the CARES ACT and the FEMA Relief program that business really didn’t stop actually. People became more creative and innovative to find ways to stay afloat. Whether you are an entrepreneur, working in retail, merchandising, fashion, tech business, phone carrier business, or customer service you notice they bounced back in different ways. They were still making profits from customers who were home or who risked their lives to make sure the economy stayed afloat.

So I noticed after looking at the amount of money that was given to me. I am saying given because this was an unexpected gift believe me. I was working making a decent salary that I would have been able to put some money to the side before I was laid off  due to the pandemic and I knew ok this is going to impact my income and what I need to make for the future. The blessing for me was I worked the whole year before and prior so I felt secure because I knew I could apply for unemployment and I would be able to rely on it until we are able to go back to the office in the future and to continue on with my other jobs. So I applied along with the other 20 million people who decided to apply as well. So while I was collecting my unemployment benefits one thing I noticed was business never really ceased at all.  The one thing I noticed with people found more innovative ways to help the economy and small business to continue earning some profits.

People created masks at home, making designs from fabrics that would protect others faces. That would be breathable and manageable when they were out in public. People have been matching masks to their outfits coordinating everything as they go along throughout their day. Now aside from street vendors, online vendors who have been using apps to sell that helped a lot with the tech world, fashion industries, and business. Major conglomerates like Target, Wal-Mart, You Tube, and Staples have all been profiting during this pandemic and able to not lose business. Staples stores were  selling stationery, office supplies, fax machines, laptops, printers, and book bags. They were making money with their rental computer service from customers. Every customer who I saw I noticed and I paid attention they were money while people were not just working from home. They would come inside the Staples stores and benefit from their business too.  They also were selling PPE for Covid-19 protection. Making sure to restock for all of their customers.

Remember I saw how the city shut down in March and I paid attention to how the reopening happened in July with the curbside pickup, the outdoor seating for restaurants, and how it played a part for everyone. Everyone has been impacted by the rebirth of business in the pandemic. Remember every time you walk into a store you’re supporting a business and company. It’s not just about you but that owner and the founder of that business. So it made me reevaluate how I deal with business in every industry. That’s what made me realize how people have not been hurting as much as we think they were. People were just finding other ways to start businesses for themselves and keep other companies afloat. So in a way we did come together whether you are a small mom and pop shop, a major conglomerate, or an online website who is earning profit. You know that people were finding a way to keep  surviving throughout the pandemic. So in a way we have reached a rebirth of business in this chaotic, confusing, and difficult time. There has been a silver lining when it comes to business.

Here are some businesses I notice they are not going anywhere….they are staying afloat and will continue to make creative strides with the times. These are stores are in New York City and throughout the country that I have been supporting and will continue to support as we come out of the rebirth of  the economy, corporate life, employment, and business.

 

1.      Hilton they offered all essential employees discounts and assisted them with their lodging and visits whether they were traveling or some people needed a break.

2.      YouTube.com- they have been helping parents teach their children virtually and have been keeping us entertained.

3.      Target

4.      Amazon.com

5.      Online fashion boutique stores many of these businesses affect the business industries in China. Rosewe.com, Chicme.com, Shein.com

6.      Discount stores for clothing for women/men-Danice, Rainbow Shops, and Joyce Leslie, Burlington, and Marshalls. These companies continue to receive customers daily.

7.      United States Postal Service/Fed Ex/UPS these companies never waivered when it came to lack of customers. They continue to earn support in business.

8.      Grocery stores because of their essential need for our survival for nutrients, healthy eating habits, and to benefit our energy and exercise. They were the primary stores that we needed. Special Thank you to Fairway, Whole Foods, Key Food, Morton Williams, Aldi’s, Stop & Shop, Shop Rite, and Cherry Valley for making sure they practiced social distancing guidelines and they kept all of us healthy during this time. They didn’t get scared or close off they stuck in the fight for all of us.

9.      Ebay.com one of the major websites that really have helped during this time with benefits for consumers.

10.  America’s Best I want to thank them for their business and service. Not only providing people with their eye glass and contact lens exams but also they practiced social distancing guidelines by separating their chairs and keeping everyone separate. Also providing temperature checks. 

11.  Home Depot- we have been quarantined those who have been home they have been redecorating their homes and able to reinvent their houses. They aren’t losing any customers at all and they have received business too.

12.        Barnes and Noble they are still profiting practicing social distance guideline, curbside pickup, and if you enter their stores they require you wear your mask as well. They haven’t been hurting because people have been reading at home of all ages and backgrounds. Preparing their kids for school whether they enter class part-time, or will continue learning virtually at home. The point we can never have too much information and knowledge.

13.   Nike.com- they’re not going anywhere they still continue to strive as well.  People need sneakers, athletic, and leisure wear when they are exercising and working out at home or in public.

14.   New York City Transit System-buses, LIRR, Metro-North, and subway lines/New York Taxis- They can’t go anywhere we need them for everything in order to survive, get around the city. 

15.  Spectrum-Thank you for continuing to provide great service-I just wanted to give you a shout out because you have been providing everyone with internet, business, and cable service. Plus they offered discounts for businesses who were impacted financially, closed their small businesses and stores. They offered discounts for all of their new customers who needed assistance financially to restart their business.

16.   Duane Reade/Walgreens/CVS Pharmacy-they’re keeping us alive during this time so you have to thank all of these stores and their employees who made sure they kept everyone safe and healthy.

17.  Beauty/Hair Supply Stores-they found a way even if they opened the stores partially or worked part-time. They made sure that every woman or man could continue to look decent. You have to thank them cause they keep us feeling great emotionally, mentally, and psychologically.

18.  Dunkin Donuts-keeping people energized, alive, and awake during this busy time.

19.  Travel web sites creating discounts for everyone who needed to get away. Amtrak, Airline websites. You have to thank them for providing great service and making sure they stayed afloat.

20.   The most important essential business obviously are our hospitals so thank you to all of the people who are waking up every day and coming into your office to support the thousands of people every single day who need you during this pandemic whether it is not related to Covid-19 or not.  They can’t go anywhere because we need them every single day and obviously that relationship will always be reciprocal. We need them for ever major life event and when they unexpected happens in our journey. So thank you to everyone around the globe staying up late, waking up early leaving your comfortable bedside, you are the true heroes, and are making the greatest sacrifice for everyone.

 


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